Sunday, May 12, 2013

Colorss in partnership with Nielsen, Baroda | Colorss Foundation



Colorss has always been focused and has constantly been utilizing the opportunities that have come its way, to stand by its vision of empowering and developing the under-privileged children of the society. This time it was collaboration with Nielsen, the global leader in measurement and information that took the attempts of turning its vision to reality, to the next level altogether. In what was termed as a mega event by its founder, the partnership with Nielsen Office at Baroda helped Colorss truly realize key objectives of its project – Colors of Life.

          The association with Nielsen, Vadodara happened when Colorss proposed and organized a Self-Defense workshop for the former’s female employees on the 26th of April 2013. Anand, the founding director of Colorss, took keen interest in putting across several powerful and useful techniques of self-defense to the women employees. Some pictures from the events can be seen here. The employees were more than excited and appreciative of the session. They also went on to quote this experience as being wonderful and helpful in making them more confident at times of need. See what Jimsy Kuriakose from Nielsen had to say about the workshop.

Founder Chairman Mr. Koti teaching self-defense technique at Nielsen Baroda

           In the second half of the day, the Nielsen’s turned hosts to little guests from slums in Sanjay Nagar, Vadodara. These 30-35 children aged between 5 and 15 years are part of the educational program of Colorss. Thanks to the Nielsen employees who took great interest in giving a unique and memorable experience to the kids. From giving them a guest pass, walking them through the security and the buildings to making them feel at home and building rapport with the children, the enthusiasm and concern shown by the employees were definite indicators of how socially responsible corporates are. This first of its kind interaction created a sort of vision; an illustration of a big picture, in the kids, something they will always remember.

          As an extension to the event conducted on the 26th April, the 10th of May yet again turned out to be a great opportunity for these kids to showcase their talent and skills. The employees of Nielsen once again invited the kids to their premises and this time to add to the excitement the parents had to accompany their children. While the hosts left no stone unturned to keep the spirits high and boost the momentum, the kids too didn’t miss the chance to come up with dance performances, mime shows and small acts that showed their sheer ability and interest to learn new things and develop themselves on par with anyone else. This fun filled event was definitely a mega-event in all aspects and did everything to prop-up the benefits stated by the educational program in its true sense.

Children performing Mime act at Nielsen Baroda

          Colorss whole heartedly thanks Nielsen, Vadodara and its employees for lending great support and for contributing towards its mission. Colorss appeals to all other corporates and private bodies to join hands with it to work towards the betterment and upliftment of the society.

If you would like to benefit from our Self-Defense Workshop, please send an email to contact@colorss.org

If you would like to support Colorss in some manner, then please do register as a volunteer with us. You can also contribute to Colorss by making a donation here.

For Love,
Anand
[Thanks Raghu for the write-up]

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